Privacy and Cookies Policy
The White Lion Hotel is part of T A Hotel Collection Limited and is registered in accordance with the provisions of the Data Protection Act 1998 and will ensure that any information you provide through this website is processed in accordance with the provisions of that Act.
By registering or placing a booking on this website, you consent to the collection, use and transfer of your information under the terms of this policy.
Information that we collect from you
When you submit requests for availability or place bookings on this website you may be asked to provide certain information about yourself including your name, contact details and credit or debit card information. We may also collect information about your usage of our website as well as information about you from e-mails or letters you send to us
Use of your information
Your information will enable us to supply you with information you have requested and to confirm bookings. It will also enable us to bill you and to contact you where necessary concerning your booking. We will also use and analyse the information we collect so that we can fulfil you booking, administer, support, improve and develop our business.
In particular, we may use your information to contact you for your views on our services and to notify you occasionally about important changes or developments to the website or our services. Further, where you have consented, we might also use your information to let you know about other products and services which we offer which may be of interest to you and we may contact you by post, telephone or email. If you would prefer us not to contact you in this way in the future, please let us know.
Disclosure of your information
The information you provide to us will be held on our computers in the UK and may be accessed by or given to our staff as well as persons within our group of companies within the UK. Your information may also be accessed by or given to third parties located in the UK who act for us in assisting us in processing your information, fulfilling bookings, processing credit and debit card payments and providing us with support services, such as IT support.
If our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners.
Unless required to do so by law, we will not otherwise share, sell or distribute any of the information you provide to us without your consent.
Security and data retention
We employ security measures to protect your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage. We will retain your information for a reasonable period or as long as the law requires.
Accessing and updating
You are entitled to see the information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us. We may charge you a nominal fee to meet our costs in providing you with details of the information we hold about you.
All comments, queries and requests relating to our use of your information are welcomed and should be addressed to Peter Osborne, General Manager, The White Lion Hotel, Market Place, Aldeburgh, Suffolk. IP15 5BJ.